Alfie's Media

In order of highest request. 1.Do Something- Slaves https://youtu.be/0vHhzJHH1VM 2.Lethal Combination- The Wombats. https://youtu.be/GDX2dl0i7dA 3.Lovers Law- Rat Boy https://youtu.be/zZBcdBP1bdg 4.Rock City- Kings of Leon https://youtu.be/6Fhfjhtd4TI 5.Riot Van- Arctic Monkeys https://youtu.be/j052-ROwPFM 6.Shotgun- George Ezra https://youtu.be/-A811DjtMxg 7.A lack of understanding- The Vaccines https://youtu.be/KyfcTOM1D08 8.Party in a Forest [Where's Laura]- The Wombats https://youtu.be/6SE5095JQBU 9.Handle This- Sum 41 https://youtu.be/2SSikInuR38 10.The vampyre of time and memory- Queens Of The stone Age https://youtu.be/HFrAbINkSE0 11.What you do to me- Don Broco https://youtu.be/GvBSeLsneYo 12.Up In Arms- Foo Fighters https://youtu.be/5WF4qOotO58

mise-en-scene: L/S of police officers lined up opposite a small, vulnerable black child. Mise-en-scene: "Stop shooting us"  graffiti accompanies the lyric "Get eliminated" symbolises the threat of death made against the black community. C/U- Beyonce sitting in on a police car, sinking into the water, forming a binary opposition between the police and Beyonce, a black performer. Slow pan of dilapidated buildings accompanied by the lyrics "do you remember what happened in Orleans?"- explicit reference to Hurricane Katrina, themes of abandonment of black community. Mid shot of Beyonce and crew in Antebellum dresses, which have connotations of slave ownership, symbolic of empowerment and self-ownership. An explicit example of cultural appropriation. Beyonce uses direct address throughout multiple shots in the music video in order to express aggression and intimidation. However it shows a polysemic meaning as it could be a plead for help. Her solid

Binary Oppositions always create conflict, emphasis, a wider target audience, comedy and is able to demonstrate ideologies. Representations can cultivate audience ideologies and allow them to make their own assumptions about a media product. Everything we study has been constructed different from reality. Anaconda Nicki Minaj Music Video Young Black Women are consistently sexualised in Nicki Minaj's Anaconda. Editing: The screen wobble emphasises her buttocks. A large amount of low angle shots are used to create a clear a view for viewers.

Polysemic readings - metaphorical readings, the splitting ice cream could be symbolic of a broken relationship. Therefore the cheery mise en scene presents a creepy and troubling binary opposition Horror film conventions - stereotypically attractive 'horror film victim' breaks free from being tied to a tree. Connotative of kidnapping and a violent threat. Contrapuntal imagery compared to the chirpy pop song Extremely postmodern video - use of distressing horror imagery deliberately positioning the audience in a confusing and distressing situation. Extremely strong link between lyrical content and on screen visuals - an explicit description, perhaps a binary opposition between a conventional and subversive music video On the word 'riptide' a L/S high angle establishing shot of the sea, connoting danger and death A montage of C/Us of everyday items establishes to the audience themes of travel and solidify the overarching theme of escapism Mixture of conti

Vance Joy Riptide Context: James Gabriel Keogh, better known by his stage name Vance Joy, is an Australian singer and songwriter. He signed a five-album deal with Atlantic Records in 2013. He released his debut EP God Loves You When You're Dancing in March 2013. Riptide has over 200 million views on Youtube Objectification is when a character/person is portrayed as an object. Male gaze is the theory that women are only placed in a media product to be looked at by heterosexual men. Sexualisation is the process of when someone is presented as only for sex. Voyeurism is taking pleasure from watching someone without their knowledge. Scopophillia is the pleasure of watching a media product. Audience is positioned behind the woman which has connotations of voyeurism and scopophillia. The mise-en-scene of the beach connotes romantic elements. It shows her as ambitious by looking into the sea as this attracts heterosexual males. High angle shot has been used to show the

Convergence: The coming together of two previously separate media industries. Online screening such as youtube particularly targets young adults and teens. Music videos can attract a very specific audience. Through convergence we can create a completely new art form. Synergy: Where the interconnectedness of media products leads to a result of more of the sum of its parts. MTV was the original platform for music videos. Music video  The main focus is the music Doesn't cost money to watch a music video Shorter (Approx 3 mins) Prioritises soundtrack Post production We don't generally go out of our way to watch music videos Rely more on intense visual effects Music videos are generally based around the song Faster paced editing Cinema Higher level expectance of engagement Dialogue Music is added after the film has been made Generally we go out of our way to watch them Films can be about anything Slower paced editing Celebrity: Celebrity is

Component 1A: Media language and Representation Component 1B: Audience and Industry Music Video- Video that accompanies a track.  Montage of clips with song in the background. Advertises the song. Gives context towards the song. Primarily seen on youtube  Media Language Key Terms- Modes Language Polysemy Meaning Conventions Intertextuality Audience Response Ideologies Representation Key Terms- Construction Processes Stereotypes Social and cultural contexts Audience response Ideologies Audience tends to be defensive over how good their favourite artist is. Audiences can aspire towards artists and buy their products such as posters, vinyls and so on. We can use social media and lots of other forms of media France Gall Baby Pop 1966 Throughout most of the video, the artist creates direct address by singing into the camera for the viewer to see. Rebecca- Vanity Angel 1989 Ethnic Diversity

Music video audience appeal Althuism Wealth Modes of address (direct) Involvement of the audience Relatable hard knock lifestyle aspirational ideologies surveillance escapism moralism sexualism Stuart Hall Reception theory the way in which the audience uses or takes pleasure in media products. Similar lifestyles: seeing people of a similar age, social situation and with similar ideologies to the target audience. Escapism: by assuming that the life of the target audience is flawed, a media product can temporarily allow a perfect world to live in. Surveillance/voyeurism: allows the target audience to see situations and people that they would not normally see. Sexual gratification: where the target audience take pleasure in seeing people that they find attractive. Social interaction: where the audience are able to use the media product to make friends and integrate in society.