Positioning: Puts the consumer in a place in which they can relate to the subject being expressed.
Newspapers always have different perspectives on current affairs.
Hegemonic power shown for the Royal family by journalists.

Potential Exam Questions:

In what ways can media products incorporate viewpoints and ideologies?

Explore how audiences can respond to and interpret the ideological perspectives of media products.


  • The POINT you are making, which links to the question asked.
  • The MEDIA LANGUAGE that supports your point.
  • The ARGUMENT or deeper ANALYSIS of this point.
  • (A THEORETICAL PERSPECTIVE which is used to confirm your point of view). 
 

Lexis of title: The title uses the word held to show it isn't confirmed if the Father is officially guilty, however it is serious assumption that he was responsible. "Baby dies" is unpleasant and emotive and is an example of it bleeds it leads. The body language of the police officer in the image is very serious to express the seriousness of the story. The broadsheet article uses more text rather than filing the page with images. It packs in as much information as possible to keep it informative for the reader.
The Times describe that the Adults involved are Romanian and Indian.


The Lexis of "Hammer Attack" portrays a brutal image and creates a thrilling story which is real and unpleasant. The images used generate a more shocking story as the child in the image has a particularly sad face and the man looks very caring which brings a shock as to way the person would do such a thing.

  

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